Fila’s Launch Pics
Sunday, August 30th, 2009| Overall Rating | No Ratings |
The exclusive pics from Thomas Reynolds Launch event. For the event coverage, check the article.
By MTF Contributor Nistha Tripathi
All images are copyrighted to My Tennis Fashion.
Blake’s TR Collection
Friday, August 28th, 2009| Overall Rating | No Ratings |
BLAKE AND KIM AT THE FILA’S LAUNCH OF THOMAS REYNOLDS COLLECTION, NEW YORK
By MTF Contributor Nistha Tripathi
With US Open imminent, New York is the place to be in. Gushing with star studded parties, who’s who in tennis fraternity and fashionable vistas, the magnificent skyline of Manhattan is starrier than ever. After Nike’s launch on Wednesday, Fila captured the Big Apple with launch of Thomas Reynolds collection. If ‘Thomas Reynolds, who?’ is your reaction, let me help you. While Roger Federer likes to have his initials earmarking every piece of his attire, Fila’s collection is deriving its name from not the player himself but his father – James Blake’s father. That’s the way Blake would like to pay tribute to his father who succumbed to cancer in 2004.
Blake's Thomas Reynolds Collection - FILA
In traditional white, shades of blue, pinstripes, reversible collar and classic polo design, the line is in contrast to the catchier colors used by Nike for Federer, Rafa and Serena. The collection is going on a limited release at this time with full launch planned through Summer 2010. Blake in collaboration with Fila, Lord and Taylor, and Tennis magazine launched the collection in midtown on 27th Aug. After the casual autograph signing session, the private party hit the 11th floor terrace of Lord and Taylor’s with DJ Sky Nellor rocking the night. The guests were in for a surprise as another Fila star Kim Clijsters joined for a cameo.
Blake and Kim - FILA
As my curiosity got the better of me, I had to ask James how much had he contributed to the design per se. “Oh I was completely involved”, James replied, “From the colors to the logo and design [I was there]“. No surprises there as the shades of blue are in accordance with Blake’s love of North Carolina collegiate basketball team. Having defeated Federer in Olympics last year, featured 22nd on New York Times bestseller for his comeback book, and appeared in People Magazine’s Sexiest Men Alive issue, Blake has witnessed popularity and love of tennis fans world wide from very close. As he enters into the US Open with not a very successful season record, we wish James the best for everything!
James Blake talking about TR collection
MyTennisFashion also got to have an exclusive word with former World No. 1 and US Open champion Kim Clijsters. On the issue of WTA having consistent inconsistencies in ranking and floundering of all major women players, Kim shrugged off the issue. “I think the girls are playing great. There are different winners because everyone is able to challenge more. The way Venus Williams and Serena Williams aren’t able to keep it consistent either, they crash out in round 1 and 2 at times. That just shows there is more depth in WTA now. I think it’s just more competition, everyone is hitting the ball pretty hard.”, she opined. As I asked her views on future of Belgian tennis, she said, “You know there’s Wickmayer, ranked in 50s and Kirsten in near 100s who has been troubled with right arm injury. So, there is talent but I’ve not followed it lately since I am focusing more on my game right now”. I am sure the fans are longing for someone in WTA who is trying to focus on the game too.
Kim Clijsters at TR launch event
Fila Fashions at Queens
Friday, June 12th, 2009| Overall Rating |   |
Fila Kicks off the Grass Court Season at
The AEGON Championships
For the second consecutive year, Iconic Italian sportswear brand, Fila is the Official Clothing and Footwear Supplier of the prestigious AEGON Championships (formerly known as The Artois Championships).
The sensational event is hosted at Queens Club, London (8th June – 14th June) and marks the start of the grass court season, with a line up that includes many of the world’s best players.
Fila will provide custom products for all event staff as well as offering a range of Official Event Merchandise. This major event in the grass calendar will feature some of Fila’s top endorsed players*.
Following on from The AEGON Championships, Fila will continue as the Official Partner of The BNP Paribas Fortis Tennis Classic, hosted at the exclusive Hurlingham Club, London (16th June – 20th June).
Wimbledon will see the climax of the grass court season and Fila will once again supply footwear to The Championships, as part of the Official Wimbledon footwear licensee agreement. Fila have produced a new range of dual branded performance tennis and lifestyle footwear styles, which will be sold at the event and in selected stores across the EMEA region.
FILA continues to strategically invest in tennis at a global level, from world class players through to grass roots level in the way of players, coaches, clubs and schools, showing their commitment to the sport at every level.
Established in 1886, The Queen’s Club was the first multipurpose sports complex ever to be built, anywhere in the world. It was named after Queen Victoria, its first patron, and is widely renowned as one of the premier Lawn Tennis and Racquets clubs in the world. Throughout its history, the Club has been an exceptional sporting venue, and today hosts the world famous AEGON Championships (former Artois Championships) along with many other sporting events.
The top ATP World Tour players, including James Blake and Marin Cilic will play in the AEGON Championships this week at The Queen’s Club in London.
